An Afternoon With Blow
Its Blow PR’s last day in a three day press event bonanza, Nell and the team are tired, Nell especially as she is harbouring a very nasty cold, (hot cup of cocoa and a Vix rub was Sketchbooks suggested remedies!) Once I have left the Sketchbook Studio to find the Blow HQ I meet with Chun, our lovely photographer and we enter into the Blow PR Forest- well it’s really a collection of twigs, ribbons and lights that grace the walkway into the showroom. Once in, (it has been a long day and the slightest bit of excitement is very overwhelming at this point!) We are welcomed in by the team, hats/gloves/bags are all put to the side (think back at school coat pegs and P.E bag shenanigans! I have a quick min to grab a ‘Relaxing‘ and detoxifying drink of redcurrant and blackcurrant juice, and then its time to be taken through Blow’s extensive and impressive list of clients. Can I just say at this point Blow PR is known for its great eye for design talent, but boy the collections are not for the faint hearted! From human hair skirts to full throttle metal bustiers my eyes are amazed at every sight.


The first label on the list is QASIMI, the Byzantium inspired range by Emirati designer KHALID AL QASIMI, which is not only stunning but also accessible and wearable and I am eager for us to get as many snaps as possible.


After a few sips of the “relaxing” juice drink, we approach “Sex on The Brain”, a fun and quirky head wear range by the talented PIERS ATKINSON, the range is very playful - hats, glasses and bondage decorated with bananas, cherries and pearls (I’m guessing no explanation is needed here). I am also told Atkinson is soon to be doing a small collection for TopShop, though I assume maybe not with sex as the main theme!?



As we carry on drifting in and out of A-list dresses and non-bio degradable skirts (let me add in at this point that this collection by CRAIG LAWRENCE is worth noting - red plastic cord and nylon bags have never looked this chic!). The next noticeable label is GEORGIA HARDINGE, although most of the range was out on loan, the small collection hanging speaks for itself. Intricate leather designs paired with skilled craftsmanship and an undeniable understanding of the female form makes Hardinge’s designs some of the sexiest and most desirable clothes of the season.

The journey through the remaining collections unveils names such as MANJIT DEU, AVSH ALOM GUR and IRIS VAN HERPEN, the last two of which showcased their collections in the last two fashion weeks, VAN HERPEN having the most intricate weaving and designs .
When the tour is complete and I have had a quick chat with Nell and Ella, the mission is complete. Inspired and rather exhausted I put my SB notebook to rest and head home!
All in all it was a great evening, and there is nothing left to say but a big thank you and well-done to the team at Blow PR!
Text EMETE YARICI
Photography CHUN P. LIN

































































